Discussing the international growth of both Snüz and The Little Green Sheep, Chief Executive Roger Allen says:
We have a growing global footprint. At the start, our sales overseas were fairly reactive. People would call us from all sorts of countries and ask if they could stock our product. It was all done by responding to inquiries. But there came a point where I felt we needed a strong export business as a hedge to what is going on in the UK at the moment.
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